Work History
2018 - Current
Independent Contractor
Various
I've been priviledged to work on a wide range of projects in the media, marketing and design spaces. I've offered solutions and services to companies like African Agri Council, English Plus Academy, Total Sports, Jenny Clifford, Eris Property Group, Festival of Eventing and more.
2023 -2024
Consultant/Digital Marketing Specialist
Energy Capital & Power
Planning, building and execution of digital media strat- egies across advertising platforms (Google, Facebook, Instagram, LinkedIn) as well as planning SEO strategy and implementing. Campaigns were multinational.
2022 - 2023
Digital Marketing Consultant
IFC (World Bank Group)
Digital Media consultancy focusing on providing training and solutions for individuals, businesses and organizations in developing countries. Topics covered were eCommerce, digital marketing and content pro- duction.
2020 - 2023
META CERTIFIED LEAD TRAINER AND CONSULTANT
DIGIFY AFRICA
Digital Marketing training for individuals, businesses and organizations. Lead trainer for the Digify Pro program sponsored by Meta. I also consult and help create educational content and help hold other workshops (e.g Facebook Diaspora)
Education
2025 (CURRENT)
Professional Certificate in Digital Marketing
University of Maryland (via EdEx)
Designed by world-renowned marketing professors at Maryland Smith, home to some of the strongest marketing researchers and teachers in the world, this Professional Certificate in Digital Marketing from the University of Maryland develops the digital marketing acumen needed to take advantage of the explosive growth and rapidly evolving marketing industry.
2025 (CURRENT)
Professional Certificate in Product Management
University of Maryland (via EdEx)
This program builds expertise in the entire product lifecycle, from understanding customer needs and achieving product-market fit to designing innovative solutions and leading cross-functional teams. Key skills include agile systems engineering, product leadership, and design thinking—empowering me to create and deliver impactful products at scale.
2025 (CURRENT)
Full-Stack Engineer
Codecademy
Learning to build web applications from start to finish. This path will start with the front-end, move to the back-end, then connect the two.
2025 (CURRENT)
Junior Cybersecurity Analyst
Cisco Networking Academy
The Cybersecurity Analyst Career Path prepares you for the Cisco Certified Support Technician (CCST) Cybersecurity certification and positions such as Cybersecurity Technician, Cybersecurity Analyst, or Help Desk Support roles. It teaches vital skills like threat intelligence, network security, and risk management to protect yourself and organizations from cyber attacks.
2023
TOURISM MANAGEMENT
OXBRIDGE ACADEMY
Studied Tourism Management to support my other studies. This was due to my desire to mainly focus on lifestyle brands and products. Studies covered: Marketing Management, Public Relations and Tourism Management.
2019 - 2023
DIGITAL MARKETING
VARIOUS
I've studied digital marketing via many institutions and have obtained many certifications from places like Google, Meta, Shaw Academy, LinkedIn and more.
2024 - 2025
Cloud Computing and AI Generation
Google Cloud | Codecademy
Studied Generative AI and prompt engineering as well as cloud computing fundamentals to support business tech solutions.
2023 & 2024
UX/UI
IDF | UXCEL
I studied the ins and out of user interface and interaction design starting from the ground all the way to advanced. I also have a graphic design background which has added value to my UX/UI studies.
2016 - 2017
Graphics Design
CalArts| Coursera
I studied the fundamentals of graphics design and specialised in key concepts like typography, composition and more.
2017 - 2018
FILM STUDIES & PHOTOGRAPHY
LIGHTS FILM SCHOOL | PHOTOGRAPHY INSTITUTE
When doing Film Studies I covered in: Screenwriting, Directing, Cinematography, Editing and Sound Design, focusing on documentary style film. My photography studies covered all aspects of the craft.
CORE SKILLS
Digital Marketing & Strategy
Content Development & Strategy
User Experience and Design
Training/Workshops
Business Tech Solutions
E-Commerce
TOOLS USED
AI SOLUTIONS
Google Ads
Facebook Ads
Twitter Ads
LinkedIn Ads
WordPress
OTHER CMS
CLOUD & CYBERSECURITY
CONTENT CREATION SOFTWARE (Photoshp etc)
Testimonials
Kelly-Anne Mealia
Co-founder / Energy Capital & Power
"Alroy is an exceptional professional who brings a wealth of knowledge and expertise to every project. His dedication and hard work are truly commendable."
Devi Paulsen
Consultant / FREELANCER
"Working with Alroy has been a game-changer for the projects assigned to him. His patience and attention to detail are unmatched. He takes the time to understand our needs and delivers solutions that exceed our expectations. Alroy's ability to navigate complex challenges with ease and professionalism is truly impressive."
Hermione Neville
Team Lead / IFC
"Alroy consistently produces high-quality work and is always willing to go the extra mile to ensure client satisfaction. His calm and patient demeanour makes him a pleasure to work with, and his expertise in his field is evident in every project he undertakes."
Darlington Tahuona
Ceo / QNOVO SOLUTIONS
"Alroy is a true professional who consistently delivers outstanding results. His expertise and dedication are evident in every project he undertakes. Alroy's patience and ability to understand our needs have made him an invaluable asset to our team. His work is always of the highest quality, and he goes above and beyond to ensure client satisfaction."